特许经营管理

Whether you want to launch your own franchise concept, 购买现有特许经营权, take over a family-owned business or advance your existing franchise to the next level, our specialized Franchise 管理 degree program prepares you for the business challenges and income opportunities that come with a career in this diverse field.

Built on a firm foundation of free enterprise and entrepreneurship, 竞技宝app下载大学 is the first and only fully accredited university in North America to offer this major. 你将在第一天开始你的专业课程, get hands-on real-world experience in the inner workings of various franchise companies and get the chance to network with successful franchise owners and managers.

你毕业后就可以创业了, 了解特许经营的原则, 房地产, 融资, 市场营销, and entrepreneurship—with key industry connections you can’t get anywhere else.

If you see yourself owning your own franchise, 竞技宝app下载大学 is the place to start. 马上申请.

竞技宝app下载大学 offers the first and only 特许经营管理 major in North America.

 

What Jobs Can You Get with a Degree in 特许经营管理?

There are several industries which offer franchise opportunities. You’re sure to find one that suits your skills and interests. Below is a partial list of markets for you to explore.

  • 会计/税务

  • 汽车产品/服务

  • 儿童/家庭服务

  • 清洁/维护

  • 数字/ Web服务

  • 地球友好/绿

  • 教育产品/服务

  • 金融服务

  • 食物 & 饮料

  • 健康 & 健身

  • 酒店/旅游 & 旅游

  • 信息技术

  • 宠物服务

  • 照片 & Video

  • 印刷/出版物

  • 房地产

  • 零售

  • 体育和娱乐

  • 娱乐相关

This trillion-dollar industry is about partnerships, whether you choose to work for a franchiser or become a franchisee. No matter which one you choose, you must be a team player so that both parties can be successful. And if you choose the latter, you are the leader who controls your own destiny.

What Classes Do You Take for a 特许经营管理 Major?

专业核心(27学时)

  • ETR 1200 Successful Business Models — 3 credit hours

  • ETR 2010 Entrepreneurial 市场营销 — 3 credit hours

  • ETR 3010新创业融资- 3个学分

  • FRA 1010 Principles of Franchising — 3 credit hours

  • FRA 3000 Legal and 合规 Issues in Franchising — 3 credit hours

  • FRA 4100 国际 Franchising — 3 credit hours

  • FRA 4200 Current Issues and Trends in Franchising — 3 credit hours

  • LAW 3500 Commercial and 房地产 Law — 3 credit hours

  • MKT 2150 Selling and Sales 管理 — 3 credit hours

实习(可选,3学时)

Note: Students who are required to complete internships will complete after their Junior year with Department Chair approval.

FRA 3990实习- 3学分

Choice Electives (22 credit hours, minimum of 15 credit hours at 3000/4000 level)

  • 3000/4000选修- 3学分

  • 3000/4000选修- 3学分

  • 3000/4000选修- 3学分

  • 3000/4000选修- 3学分

  • 3000/4000选修- 3学分

  • 选修课- 3学时

  • 选修课- 3学时

  • 选择选修课- 1学分

特许经营管理课程说明

FRA 1010 Principles of Franchising (3 credits)

This course is an overview of the concepts and principles of franchising as they pertain to the economic sustainability of both the domestic and global markets. 在路线, students will study the history and development of franchising models and businesses derived from those models, including single-unit and multi-unit franchises. The importance of 操作 manuals will be cover as well. 国际 franchising is introduced as a viable means for start-up franchises, as well as expansion of existing franchise businesses. Students will learn the proper franchising terminology so that they will be able to converse intelligently throughout the franchising community.

FRA 3000 Franchising Law and 合规 Issues (3 credits)

Overview of specific legal and compliance issues in franchising and franchise business structure, 包括合同谈判, 人力资源管理, 环保合规, 责任, and federal and state law regarding disclosure documents. 判例法, as well as case studies of legal and compliance issues will be used to illustrate developments and legal precedents in franchises.

先决条件:FRA 1010和LAW 3000

FRA 3990实习(3学分)

The internship (a minimum of 150 hours) is designed to provide the student with supervised on-the-job training. A contract between the University, student, and employer provides the groundwork. 目标, 评估, 写日志, and a study of the organization are designed to provide a realistic learning experience.

前提条件:系主任批准

FRA 4100 国际 Franchising (3 credits)

Examines the history and role of international franchising, including the growth of overseas franchising and the legal requirements for international franchises. 包括对文化作用的概述, local requirements and local markets in successful franchise 操作. Case studies of successful international franchising are part of the course as well.

前提条件:FRA 3000

FRA 4200 Current Issues and Trends in Franchising (3 credits)

This course gives an overview of contemporary issues and trends in franchising. Includes contemporary developments in franchising strategy, 操作, 法律问题, 金融, 特许经营的营销和管理. Explores new markets for franchising and career opportunities in contemporary franchising, 包括多单位特许经营.

前提条件:FRA 4100